Runners & Beauty Pageant Fans Alert! “AssetWise BEAUTY RUN 2026” Returns – A Charity Run to Support the National Cancer Institute

Get ready to hit the starting line again! “AssetWise BEAUTY RUN 2026” is back. AssetWise has joined forces with TPN Global and the National Cancer Institute (NCI) to invite runners, health enthusiasts, and beauty pageant fans to create a beautiful phenomenon together. Join us in sending happiness and support to cancer patients alongside two stunning beauty queens: “Moo Ham – Chotinapa,” Miss Thailand 2025, and “Saffron Maya,” Miss Global Thailand 2026.

They will be joined by a squad of handsome gentlemen from the Mister International Thailand stage, bringing cheers and energy to all runners on February 8, 2026, at Vachirabenjatas Park (Rot Fai Park). Registration is open from today until January 22, 2026. Proceeds after expenses will be donated to the National Cancer Institute.

Mr. Kromchet Vipanpong, CEO of AssetWise Public Company Limited (ASW), a leading lifestyle real estate developer operating under the concept “We Build Happiness,” stated that AssetWise is continuing its Lifestyle Marketing strategy to connect the brand with people of all generations.

“By collaborating with TPN Global—the copyright holder of various beauty and male pageants—along with the Mister International Thailand team and the National Cancer Institute, we are organizing the ‘AssetWise BEAUTY RUN 2026’ for the 4th consecutive year. Held under the concept ‘It’s a RUNderful World,’ the event aims to enhance treatment capabilities for cancer patients. Proceeds after expenses will support the budget for improvements and the construction of the new National Cancer Institute building.”

“Over the past 3 years, the AssetWise BEAUTY RUN has seen increasing participation, witnessing the power of over 7,000 runners transforming into happiness and valuable encouragement for cancer patients. This year, we continue our support for the NCI to ensure patients receive even more effective care. We are also honored to have our partners from TPN Global and Mister International Thailand sending representatives to add color and positive energy, making our event widely known among both runners and pageant fans. We hope all participants gain good health, memorable experiences, and pride in making this event meaningful year after year,” Mr. Kromchet added.

Highlights of the Event

Beyond meeting “Moo Ham – Chotinapa Kaewcharoon” (Miss Thailand 2025) and “Saffron Maya Snook” (Miss Global Thailand 2026) alongside friends from the pageant world and contestants from Mister International Thailand 2026 and Mister Global Thailand 2026, participants will enjoy numerous souvenirs and amenities:

• Eco-Friendly Running Shirts: Made from recycled plastic bottles, featuring vibrant colors, soft fabric, and excellent breathability.
• Medals from E-Waste: Commemorative medals recycled from electronic waste for all finishers.
• Eco Breakfast: Food and drinks served in natural material containers and biodegradable paper.
• GrowGreen Concept: Waste separation stations will be available to facilitate reuse and recycling, minimizing waste.
• Safety First: Accident insurance coverage of 100,000 THB, mobile medical units, and security personnel ensuring safety throughout the route.

Race Categories & Schedule

AssetWise BEAUTY RUN 2026 will take place on Sunday, February 8, 2026, at Vachirabenjatas Park (Rot Fai Park) starting from 05:00 AM. The race is divided into 2 distances:

1. Fun Run (5 KM)

• Ticket Price: 600 THB
• Prizes: The first 50 finishers will receive a special souvenir.

2. Mini Marathon (10 KM)

• Ticket Price: 750 THB
• Prizes (Separate Male/Female categories):
  • 1st Place: Trophy + 5,000 THB Cash Prize + Voucher for Royal Cliff Hotel Pattaya (worth 5,000 THB).
  • 2nd Place: Trophy + 3,000 THB Cash Prize.
  • 3rd Place: Trophy + 2,000 THB Cash Prize.
  • 4th – 50th Place: Special souvenir from the event.

Special Activity: Fancy Run Contest A special contest for runners in creative costumes made from recycled materials under the theme “Beautiful & Worthy of the Crown” (Suay Som Mong). The top 10 selected costumes will receive a crown, sash, and cash prizes.