PHUKET, THAILAND – Rhom Bho Property Public Company Limited (TITLE), a subsidiary of AssetWise Public Company Limited (ASW), has announced a landmark partnership with IHG Hotels & Resorts, a global leader in the hospitality industry. The collaboration aims to develop TITLE’s second hotel project in Phuket, further expanding its hospitality portfolio with the introduction of “Hotel Indigo Phuket Nai Yang Beach.”
Located just 5 minutes from Phuket International Airport, this premium boutique hotel will feature approximately 170 rooms, offering world-class service and a unique “neighborhood-inspired” experience for global travelers. The hotel is expected to officially open its doors in 2030.
Strategic Expansion into Hospitality
Ms. Paneeta Malaivongs, Deputy Chief Executive Officer of AssetWise Public Company Limited (ASW), stated that ASW and TITLE are committed to diversifying their business into the hospitality sector to generate consistent Recurring Income.
“By signing this agreement with IHG Hotels & Resorts, a world-renowned operator with a diverse brand portfolio, we are developing ‘Hotel Indigo Phuket Nai Yang Beach’ as a Luxury & Lifestyle boutique destination. This project is a significant milestone—our second hotel under TITLE—and reinforces our strong partnership with IHG following the ‘voco Phuket Bangtao’ project.”
Ms. Paneeta added that these two hotels are essential pieces of the puzzle in completing the TITLE Ecosystem. The goal is to evolve from a developer of Leisure Residences to a brand that deeply understands and provides a comprehensive Leisure Lifestyle, enhancing Phuket’s status as a sustainable World Destination.
The Charm of “Neighborhood-inspired” Boutique Stays
Ms. Kate Gerits, Director of Operations, Thailand, IHG Hotels & Resorts, expressed her enthusiasm for the continued partnership:
- Global Brand Strength: Hotel Indigo is a flagship brand in IHG’s Luxury & Lifestyle collection, with over 183 locations worldwide.
- Unique Identity: Each Hotel Indigo property is designed to reflect the culture, history, and vibrant colors of its local community, ensuring no two hotels are alike.
- Prime Location: Situated near Nai Yang Beach, the hotel offers a serene atmosphere surrounded by the Sirinat National Park, yet remains incredibly accessible—just 5 minutes from the airport.
“We believe Hotel Indigo Phuket Nai Yang Beach will become a new destination of choice, offering sophisticated stays that showcase the authentic charm of Phuket to travelers from around the globe,” said Ms. Gerits.
About Rhom Bho Property (TITLE)
Rhom Bho Property Public Company Limited (TITLE) is a leading developer of “Leisure Residences” for living and investment in Phuket. With over 15 years of expertise, the company is recognized by both Thai and international clients for its “THE TITLE” brand. TITLE focuses on high-potential locations including Nai Yang, Bang Tao, Kata, Rawai, and Kamala, blending unique design with modern technology and a commitment to sustainable community growth.
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